Expert for International Dynamics, Marketing & Sales
Barbara Wietasch is the author of the book (best seller in its category) Global Management: Dancing with icebergs. How to succeed in international business
In this reference book Barbara Wietasch reflects on her own business-experiences within an international context as Marketing & Export manager, consultant, executive coach and trainer for international Managers and Leaders. As a lecturer she covers numerous intercultural topics for International Business Schools.
On a management level she has managed and led for many years Sales & Marketing Divisions in international companies of up to 1,000 associates (Spain, Germany, Austria). As Export Manager for a well-known German Toy Manufacturer she was responsible for worldwide trade.
Barbara Wietasch is a highly experienced partner for international conference moderations and workshops.
Her focus with regard to national and international Management success: It´s all about people.
- Efficient cooperation within an intercultural context
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